Location: Remote / US

51 Insights – Web3 for Business

51 is a leading research & market intelligence company with over 80k+ b2b readers focused on the intersection of Web3, AI, and enterprise strategy. We are on a mission to build the next “Gartner” of Web3, focused on strategic, market and vendor intelligence. 51 also has an advisory and consulting arm helping clients like Avalanche, MoonPay, Near, CoinDesk, Magic and others scale their corporate adoption.

www.fiftyone.xyz

Role Overview

As our Growth & Ops Lead, you’ll own the end-to-end audience engine: scaling our reach, automating distribution, deploying AI tools, and building a loyal executive community. You’re hands-on, fast-moving, and obsessed with systems that turn content into influence and influence into subscribers.

Key Responsibilities

• Growth & Automation:
  • Relentlessly implement new tools & data-driven growth experiments to build and convert a high-quality audience (measured by newsletter subscribers, website traffic, inbound leads).
  • Launch and run growth experiments weekly: audience targeting, SEO, paid/organic hacks, newsletter funnel tests.
  • Build AI-powered content workflows using tools like GPT, Zapier, Notion AI, and repurpose long-form content into social, newsletter, video, and SEO assets.
• Community:
  • Build and engage a high-trust community of execs and founders. Make 51 a must-follow brand on X, LinkedIn, Substack, and Discord.
  • Create high-signal conversations. Turn passive readers into advocates and contributors.
  • Launch and moderate small private groups, Q&As, and digital roundtables.
• Events & Partnerships:
  • Plan, organize, and conduct high-impact online and offline events , such as webinars, networking events, live events and Q&A sessions
  • Collaborate directly with partners like Avalanche, MoonPay, NEAR, Coindesk, and others to shape the content and format.
  • Build and run a repeatable playbook for promotion, moderation, lead capture, and content repurposing.

Qualifications:

• 3+ years of experience in growth, operations, media, or community roles, ideally within a high-growth startup, media platform, or B2B-focused company.
• A proven track record in scaling B2B audiences via social, SEO, newsletters, LinkedIn/X, and distribution partnerships.
• Experience automating content and marketing workflows using AI and tools like Zapier, Make, n8n, Notion, GPT, Clay, or similar.
• Excellent storytelling + systems thinking—you can scale content without sacrificing quality.
• Exceptional written and verbal communication skills; you can moderate, pitch, and engage C-level audiences confidently.
• Familiarity with the Web3 and AI ecosystem—and a desire to translate it for business decision-makers.
• You move fast, own problems, and don’t wait to be told what to do.

Bonus:

• Deep network within the blockchain, enterprise, and tech ecosystem—you know how to connect with executives, founders, and operators.